Stylish, cosy and healthy: JOKA Wool carpets combine timeless design with the special properties of pure new wool. As a natural carpet, Wool creates a warm atmosphere, a pleasant walking sensation and a balanced room climate - in living rooms, bedrooms and children's rooms alike.
Wool carpets stand for conscious living: they are durable, sustainable and create a tangible connection to nature. The soft natural fibres feel pleasant underfoot and lend every room a calm, inviting aura.
Naturally. Healthy living. Sustainable.
Pure new wool is a renewable raw material with outstanding functional properties. It stores air in its fibres and therefore has a heat-insulating and sound-absorbing effect. At the same time, woollen carpets regulate room humidity in a natural way and actively contribute to improved air quality.
Thanks to their natural fat content (lanolin), wool carpets are dirt and water repellent, antistatic and easy to clean. In addition, wool binds dust particles from the room air - a noticeable advantage for allergy sufferers and people with sensitive respiratory tracts. The natural material is also impressive when it comes to safety: wool is naturally flame-retardant, extremely hard-wearing and durable.
- 100 % pure new wool
- Made from renewable raw materials
- Noticeable warmth & soft feel
- Regulates room humidity
- Promotes a healthy indoor climate
Wool - versatile for all living areas
Whether as a cosy base in the living room, for warm feet in the bedroom or as a natural floor covering in the children's room: a wool carpet creates comfort and a pleasant feeling of well-being. The elastic fibre structure of pure new wool ensures a soft feeling when walking and standing on it and at the same time has excellent recovery properties - ideal for permanently beautiful room concepts.
The wool is milled to create a particularly abrasion-resistant, durable wool yarn that retains its quality even under heavy use. At the same time, the dense fibres have a sound-absorbing effect and contribute to a quiet living atmosphere.
- Impact sound and room sound insulating
- Dirt and water repellent
- Durable & dimensionally stable
- Easy to clean
Variety in structure, loop variants & design
The JOKA Wool collection comprises eleven high-quality woollen qualities made from pure new wool. A large selection of loop variants opens up a wide range of design options - from classically restrained to modern and expressive:
- Nelson - modern Berber adaptation with a timeless character
- Rosso - crimped loops with a lively, natural surface appearance
- Point - densely tufted quality made from tightly twisted yarns, plain or mottled
- Calais - multi-coloured loops with an almost graphic effect
- Vida - particularly high-pile and luxurious, ideal for sophisticated living areas
The range is complemented by timeless colour worlds inspired by nature: from sand, beige and nude tones to greige, stone, taupe and slate. Subtle accents are set by colours such as Etruscan red, mauve, petrol and reed green.
Customised wool rugs - individual & stylish
All qualities in the Wool collection are available as customised rugs. They set specific accents in the room and offer maximum design freedom: optionally with a warp - colour-coordinated and economically efficient - or with a blind finish, including colour-coordinated cotton edging and non-slip backing, so that no additional underlay is required. With a square or round design, the customised carpets blend harmoniously into any room concept.
FAQs about the Wool carpet collection
What does Berber adaptation mean for woollen carpets?
A Berber adaptation is a contemporary interpretation of the classic Berber rug. The original traditional design with uniform, often coarse loops of natural wool is given a more modern twist - for example with finer yarns, varying loop heights, denser weaves or contemporary colour concepts.
Typical features of Berber adaptations
- Different loop heights for subtle reliefs
- Finer and more compact loops than classic Berber
- Reduced, modern colour palettes in natural tones
- High suitability for everyday use thanks to dense, stable processing
What are the advantages of Berber adaptations made of wool?
- Very robust & durable
- Dimensionally stable, barely visible footprints
- Naturally warm & healthy living
- Timeless look with a modern appeal
Why is wool water and dirt repellent?
Wool contains natural fat (lanolin), which makes the fibres dirt and water repellent. Liquids roll off more easily, while dust particles are bound. This means that woollen carpets stay clean for longer, are easy to care for and particularly hygienic - ideal for households with children or pets.
What should you bear in mind with loop carpets?
- Loops can be pulled more easily by sharp objects or pet claws than cut pile
- Regular vacuuming without brush attachment is recommended
What fitting options are available with JOKA Wool?
Blind finish:
- Colour-matching cotton edging
- Anti-slip backing included
- No additional underlay required
Warping:
- Colour-matching edging
- No anti-slip backing
- Economically efficient, ideal for larger areas